Land Rover is proudly supporting the Rugby World Cup Trophy Tour, which is taking the Webb Ellis Cup to 15 countries as part of a celebration of Rugby in the lead up to Rugby World Cup 2015. On the tenth leg, Land Rover ambassador Lawrence Dallaglio visited China, where he was reunited with the iconic Trophy he lifted with England in 2003.
During the first part of the trip in Hong Kong, the Trophy visited King George V School before Dallaglio embarked on the latest instalment of the Least Driven Path, taking the Webb Ellis Cup on a tour of Hong Kong’s most iconic locations, including Lantau Island’s picturesque Inspiration Lake, the busy Canton Road and Mount Davis.
The Tour then headed to Shanghai where Dallaglio escorted the Trophy to Shanghai Rugby Football Club. Here Dallaglio helped run a training session for 70 children from a number of local schools, whilst sharing some Rugby tips and insights with local coaches.
As part of the visit to Shanghai RFC, Jaguar Land Rover China also launched a ground-breaking initiative, which will use the values that Rugby teaches to help up to four thousand Chinese children in Shanghai’s inner city areas. The Land Rover China Youth Rugby Development Programme, established under the ‘Sports for All’ pillar of The Jaguar Land Rover China Children & Youth Dream Fund, will work with local partners, including teachers and coaches, to access vulnerable young people and deliver improved access to educational resources, sports training, English instruction and personal and life skills training.
