20 November 2014 by Tim Groves www.runningrugby.com
The Rugby World Cup may be the cash cow that funds the investment into rugby but the times they are a changing, gradually, and inclusion in the Olympics should accelerate that and open up a world of financial opportunities.
The World Cup in England next year is expected to create a surplus of over £150 million for World Rugby, the new incarnation of the IRB, to reinvest in the sport, a 63 per cent increase on the last tournament in New Zealand in 2011, but the Olympics could rival that if all goes well in Rio in 2016………… see more at :- http://www.runningrugby.com/accounts-funding-and-financial-services/olympic-inclusion-to-bring-hundreds-of-millions-into-rugby/
