Getting engagement from your customer or potential customer is essential!
Customers are looking for solutions that work, they are looking for the money shot so to speak. In production of physical items they are looking for quality control on the production line. They want to maintain quality and speed up production. They are looking for reduced material costs, labour costs, distribution costs and for many other costs to be reduced.
When brands talk with their customers they find their customers are looking for incredible marketing campaigns and images!
Images are so important! Our clients are looking for marketing campaigns that will visually communicate with their customers in a way that speaks directly to their customers needs and desires. This means the visual language used is what they will respond to and will lead to purchases. They are using text symbols which we call language. People read the written words and interpret them mentally after receiving the data through the capacity of sight and thereby have the associated chain of ideas in their minds. Customers are also reading visual messages! Such as pictures, paintings and designs. Again receiving the data visually and processing that data. The best marketing provides ideas and images which can instantly be interpreted and quickly lead to purchases as they perfectly correspond to the needs and desires of customers!
If you are looking for marketing / mock-up ideas then look no further! An incredible resource is at hand from mockup logo. Having a mock-up for your potential customer is so helpful. Even the public love to see mock-ups. A company could be doing a teaser campaign of a product in research and development stage such as holographic computer keyboards. Customers love to see visions, mock-ups of what is coming in the retail spaces that interest them. We believe strongly at InTouch & Rugby Rep publications in using mock-ups to transmit our messages to our readers (consumers if you will) and specifically to our commerce clients! The mock-up for us is part of our messaging cycle. For us it is at a low cost as all our operatives are trained to use opensource design programs, that they can use on their mobile devices while out and about to create stunning visual images. We even provide social media updates to our users while they are on the go. We are communicating the latest trend fruit juices or dough ice cream balls and the latest fitness fashion lifestyle accessories.
We also believe deeply in the intelligence of our users!
Our users have a very, very wide range of interests. They are working on their health and fitness. They are enjoying philosophy, classical music, poetry, the humanities and the sciences. They are programming, painting, enjoying classical literature and architecture. They are heavily involved in commerce and are leading busy lifestyles and one of the best mock-ups we do is the minimalist mock up. Our minimalist approach uses a white background with an object of focus in the foreground. This is only made possible because we are regularly providing complex collages of images, designs, and most importantly lifestyle images. We use a range of images which mix, lifestyle, art, and critically fun, but in a mature and down to earth way!
Providing style, fashion, art, and being on point with the current trends and directions is essential. Knowing when to provide change and variety to provide an exciting mix of images and ideas to our users is our primary concern! Mock-ups using language and visual communication are so helpful and really an indispensable tool of communication with our merchant, consumer and user clients!
Its no surprise that we thoroughly recommend this type of communication!
Very best wishes!
InTouch Rugby Lifestyle, Design and Collaborative Editor.
