FORMER ENGLAND RUGBY CAPTAIN, LEWIS MOODY HELPS LAUNCH LAND ROVER’S SEARCH FOR RUGBY WORLD CUP 2015 MASCOTS
· Land Rover is a Worldwide Partner for Rugby World Cup 2015 and is supplying all 96 mascots for every fixture across the country during this year’s tournament.
· The majority of Rugby World Cup mascots will be selected from the Land Rover Premiership Rugby Cup, a long standing UK grassroots rugby programme run in conjunction with Premiership Rugby
· Land Rover is putting grassroots rugby on the global stage through its ‘We Deal In Real’ campaign
· Land Rover will be offering two mascot places to the public at the Premiership Rugby Final at Twickenham on May 30th
Whitley, UK, 31st March 2015. Land Rover is searching for youngsters to become official mascots for Rugby World Cup 2015 which kicks off later this year. With the help of rugby legend and former England captain Lewis Moody, Land Rover is turning to grassroots rugby to find the majority of these mascots.
The 96 Rugby World Cup 2015 mascots will encompass one from each participating nation. However, the majority of mascots are being recruited in the UK through the Land Rover Premiership Rugby Cup, a longstanding national series of grassroots rugby festivals for U11 and U12 teams, run in conjunction with Premiership Rugby.
To be in with a chance of winning a Rugby World Cup 2015 mascot place at grassroots festivals, entrants (aged between 7 and 13yrs old) have to participate in a short audition, undertaking one of three challenges to show why they would make a great mascot. These challenges include giving a passionate rendition of a Rugby World Cup team’s national anthem, offering some words of inspiration and advice to one of the nation’s captains or telling Land Rover how they would welcome a visiting Rugby World Cup nation to England for the Tournament.
Land Rover recently launched its ‘We Deal In Real’ campaign, which aims to put grassroots rugby on the global stage. Using this platform, Land Rover is recruiting the next generation of rugby stars from the heart of the game to represent their clubs at Rugby World Cup 2015.
There is still a chance for young rugby players and fans to get involved as Land Rover is going to be auditioning youngsters pre-match at the Premiership Rugby Final, Twickenham on May 30th.
Auditions will be open to members of the public and held outside the stadium in the South Car Park, with no tickets to the Premiership Rugby Final required to take part.
All mascot auditions will be reviewed by a panel of judges, including Rugby World Cup 2003 winners Lewis Moody and Jason Robinson.
Having played in three Rugby World Cup tournaments, former England Captain Lewis Moody, commented:
“It’s a once in a lifetime opportunity for youngsters to be at the very heart of the biggest occasion in the rugby calendar. Having played on that stage, there is no greater honour than walking out for your country during a Rugby World Cup, so for the lucky mascots who are selected it will be a truly memorable experience.
Land Rover has a long history in grassroots rugby as well as at the top level of the sport, so it’s a natural fit that they will be getting to the roots of rugby to find these lucky Rugby World Cup mascots.”
