{"id":3176,"date":"2014-11-07T23:45:13","date_gmt":"2014-11-07T22:45:13","guid":{"rendered":"http:\/\/intouchrugby.com\/connacht\/?p=3176"},"modified":"2014-11-07T23:45:13","modified_gmt":"2014-11-07T22:45:13","slug":"samsung-sky-bolster-rugby-partnerships-sponsorship-deal-two-england-rugbys-partners-come-together-twitter-amplify","status":"publish","type":"post","link":"https:\/\/intouchrugby.com\/connacht\/samsung-sky-bolster-rugby-partnerships-sponsorship-deal-two-england-rugbys-partners-come-together-twitter-amplify\/","title":{"rendered":"Samsung and Sky bolster their rugby partnerships with sponsorship deal Two of England Rugby\u2019s partners come together with Twitter Amplify"},"content":{"rendered":"

\"samsung<\/a>
\nSamsung and Sky bolster their rugby partnerships with sponsorship deal<\/p>\n

Two of England Rugby\u2019s partners come together with Twitter Amplify<\/p>\n

Sky is partnering with Samsung as sponsors of Sky Sports\u2019 England QBE International updates on Twitter, providing near-live video clips of match action. <\/p>\n

7th November 2014, London UK. The digital content-led campaign will be live during Sky Sports\u2019 coverage of England\u2019s four QBE Internationals from Saturday 8 November. Tweets from @SkySportsRugby promoting Sky Sports\u2019 live match coverage will contain near-live video clips of the match presented by @SamsungMobileUK and the new Galaxy Note 4, which will also be available alongside other content on a bespoke Samsung rugby hub on skysports.com <\/p>\n

Twitter Amplify will extend the reach of the campaign by promoting the tweets to new audiences while @SkySports will Retweet to its 2.6m+ followers.<\/p>\n

Samsung\u2019s sponsorship of the @SkySportsRugby QBE International Twitter updates was brokered by Sky Media, in conjunction with Twitter. Sky and Samsung are also partners of England Rugby and The RFU.<\/p>\n

The RFU and Sky Sports recently extended their partnership into its third decade with a further five year broadcast contract and the introduction of Sky Sports as a top level RFU partner. The RFU\u2019s new three-year partnership with leading electronics provider Samsung as the Official Consumer Electronics & Smartphone Partner and Official Home Technology Partner to the RFU and England Rugby Team was announced in October. <\/p>\n

Russell Taylor, Vice President, Corporate Marketing at Samsung Electronics UK & Ireland, said: “We are thrilled that our partnership with the RFU can be taken to the next level in a UK first for Sky with Twitter. Samsung has long been committed to sport and we take pride in bringing fans closer to their passions and creating unforgettable experiences through technology. Fans will have access as the game unfolds, be that at Twickenham Stadium, on a tablet while watching the match at home, or anywhere on their mobile device.” <\/p>\n

David Fisher, Head of Futures at Sky Media, said: \u201cIt\u2019s great to be able to offer this exciting new digital opportunity to Samsung, and we\u2019re delighted they are on board. We\u2019re always looking to break ground with new ways to engage our clients and Sky Sports fans, and England\u2019s Internationals are the highlight of the autumn rugby calendar as part of Sky\u2019s biggest-ever month of international rugby. We\u2019ll also use Twitter Amplify will help us boost the reach of this innovative campaign even further.\u201d <\/p>\n

Samsung will sponsor Twitter updates of the following QBE Internationals live on Sky Sports: <\/p>\n

\u00b7 Saturday, November 8, England v New Zealand<\/p>\n

\u00b7 Saturday, November 15, England v South Africa<\/p>\n

\u00b7 Saturday, November 22, England v Samoa<\/p>\n

\u00b7 Saturday, November 29, England v Australia<\/p>\n","protected":false},"excerpt":{"rendered":"

Samsung and Sky bolster their rugby partnerships with sponsorship deal Two of England Rugby\u2019s partners come together with Twitter Amplify Sky is partnering with Samsung as sponsors of Sky Sports\u2019 England QBE International updates on Twitter, providing near-live video clips of match action. 7th November 2014, London UK. The digital content-led campaign will be live […]<\/p>\n","protected":false},"author":1,"featured_media":3177,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1836],"tags":[1529,429,26,1527,606,1528],"class_list":["post-3176","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-home","tag-amplify","tag-england","tag-rugby","tag-samsung","tag-sky","tag-twitter"],"_links":{"self":[{"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/posts\/3176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/comments?post=3176"}],"version-history":[{"count":1,"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/posts\/3176\/revisions"}],"predecessor-version":[{"id":3178,"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/posts\/3176\/revisions\/3178"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/media\/3177"}],"wp:attachment":[{"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/media?parent=3176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/categories?post=3176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/intouchrugby.com\/connacht\/wp-json\/wp\/v2\/tags?post=3176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}