Citizen leads the way to the Aviva Premiership Final in style
This year as over 82,000 fans gather to watch the Aviva Premiership Final, Citizen Watch UK will also mark its first anniversary as the official timekeeper of Premiership Rugby. To celebrate the occasion, Citizen will bring a touch of style to the pitch with the launch of its new Shadowhawk.
Chosen for its sophisticated appeal, the new model is dynamic in style, featuring a bold black dial with gold accents and two-tone steel bracelet. Luxurious yet purposeful, the Shadowhawk includes a 1/5 second chronograph, measuring up to 60 minutes and 12/24 hour time, all framed under anti-reflective crystal and powered by Citizen’s unique Eco-Drive technology.
To celebrate the end of the season, Citizen is launching a series of instant win competitions, whereby five lucky rugby fans who discover one of the special tickets in their final match day programme will win a Citizen Eco-Drive watch worth up to £350. Additionally, during the count down to the Aviva Premiership Rugby final, Citizen will also be promoting a competition online and via social to win a pair of tickets to the final, signed rugby shirts and balls as well a Citizen Eco-Drive watch.
Upping the rugby style stakes, fans will see the Shadowhawk adorning the wrists of not only the top players off the field but also through LED displays around the stadium, with branding shown during the game to be televised on BT Sport.